A study by the National Association of Manufacturers and the ERISA Industry Committee revealed that “the number of major U.S. employers offering incentives to promote employer-sponsored health and wellness programs rose nearly 10 percent from 2007 to 2008,” the New York’s Business Journal (9/16, Reinhardt) reports.
By using a “web-based survey of 225 major U.S. companies,” the study revealed that a growing number of companies are “offering wellness programs to help achieve results,” with 77 percent “using formal health and wellness programs,” as compared to 72 percent last year.
The researchers also looked into the way the incentives are being presented. The most popular incentive choice of the employers that were surveyed were gift cards, and almost 40 percent of employers offered incentives to employees upon completion of wellness programs. “The proportion of those companies successfully measuring return on investment (ROI) increased from 14 percent in 2007 to 26 percent in 2008.”
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